Ripple features

Introduction

Ripple was an out-of-home network primary in SoCal at Jiffy Lube, Coffee Bean and Tealeaf, etc. The network was installed where people were waiting for their service or order.

Between ads, in the center area, we showed content features, traffic, weather, Olympics medal count, recent movie releases.

Process

Collectively, the engineering team, founders, my product manager, always had an open and collaborative process. I took the ideas for the items below, and working with my design partner used these features to learn how to code in Object-Orientated in Flash.

I found out what the feed contained, when I could matched the source or the venue and Ripple's ecstatic to design these features.

Many of them have a few articles, the feature kept track of what was played and showed a new article before repeating. Some of the features also took location into account, we wouldn't show SoCal traffic in Boston locations.

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Outcomes

All these features launched and ran. From a code perspective I was never asked to refactor the code, so i assume they continued to run okay.

The designs were clean, and influenced by design styles of the time. Trying to be subjective they are ok. We never collected metrics, so I have no idea if they are well received. I don't have impression estimates.